Episodes
Jan. 12, 2026
TMIT 42: Storming & Transforming - A Roadmap for Periods of Transition
Happy 2026! We are back from New York and settling into a new reality in Delray Beach. For the first time in four years, our home is "Neufeld Only". We are currently in what we call the "Storming" phase. The routines aren't s...
Dec. 22, 2025
TMIT 41: The "PayPal Mafia" Strategy, Disagreeing with Your Spouse & The "Belly Button" Rule (Listener Q&A)
Why go through the massive effort of building a custom family culture from scratch? Why not just lean into religion or tradition instead of reinventing the wheel? In our final episode of 2025, we open up the mailbag to answer...
Dec. 15, 2025
TMIT 40: Why Your Family Needs a Landline (It's Not Just Nostalgia) with Chet Kittleson of Tin Can
We often blame the phone for stealing childhood. But what if the issue isn't just the presence of the smartphone, but the absence of the landline? When the landline died, we lost a major opportunity for growth. We lost the en...
Dec. 8, 2025
TMIT 39: Family AI – The Tools We're Using to Clarify, Coach, & Create at Home
We did something that sounds crazy: We gave our 8-year-old an iPhone 15 Pro. But there is a strategy behind the screen. In this episode, we are exploring a new frontier: Family AI . We believe this is a pivotal moment where p...
Dec. 1, 2025
TMIT 38: Choose Guilt Over Resentment (Boundaries Part 2)
This week on The Most Important Thing , we start with a new family favorite game (Sardines 🐟) and end up somewhere much deeper: authority — what it means to claim it as adults and how to submit to it without losing ourselves....
Nov. 24, 2025
TMIT 37: Disagree and Commit – How Families Can Fight Without Falling Apart
In this episode of The Most Important Thing , we dive into why mastering “the art of disagreeing” is essential for building a resilient family culture and why the phrase “agree to disagree” is officially off-limits in the Neu...
Nov. 17, 2025
TMIT 36: Breaking The Rules Together – Harnessing Trickster Energy as a Family
This week, we’re exploring an unexpected (but so necessary!) aspect of family dynamics: trickster energy —a playful, inventive, and boundary-testing spirit that helps us stay adaptable when life feels too rigid. The episode k...
Nov. 10, 2025
TMIT 35: Don’t Tell Me To Calm Down – Turning Anger into Insight as a Family
If we’re serious about building resilient family culture, we have to talk about the emotions that actually show up in real homes — and anger is a big one. For both of us, anger has been tricky. We’ve tried to calm it, redirec...
Nov. 3, 2025
TMIT 34: “Read the Room, Kid!” — Cultivating Shrewdness as a Family
Envy isn’t a character flaw—it’s human. Shrewdness isn’t cynicism—it’s discernment. In this episode, we explore how to normalize envy and develop the important skill of “reading the room,” so both kids and adults can stay kin...
Oct. 27, 2025
TMIT 33: Our Biggest Takeaways from Six Months of Building Family Culture
For the past six months we’ve been deeply studying family culture, and we’re more convicted than ever that it’s The Most Important Thing. Top 4 Takeaways Start from strength, not scarcity Most parenting content starts from a ...
Oct. 20, 2025
TMIT 32: Cliff Weitzman, CEO of Speechify, on How Family Builds Greatness
When you meet Cliff Weitzman, founder and CEO of Speechify, his magnetism is immediate. He knows exactly where he’s headed, and he’s willing to think harder and work smarter to get there. It’s the same energy that’s made Spee...
Oct. 12, 2025
TMIT 31: The Collison Brothers (An Extra Ordinary Family)
We’re kicking off a side quest called Extraordinary Families — stories of real families whose everyday cultural habits added up to something remarkable. This week, we’re diving into the upbringing of Patrick and John Collison...
Oct. 6, 2025
TMIT 30: Mindset Reset Part 2 – Building a Culture of Growth at Home
In the first part of our Mindset Reset series, we broke down common misconceptions about growth mindset and explored how it plays out in the everyday dynamics of family life. Now in Part 2, we’re taking things further by shif...
Sept. 29, 2025
TMIT 29: Mindset Reset – What We Get Wrong About Growth Mindset
Mindset isn’t just “fixed” or “growth.” It’s a spectrum—and once you see that, you’ll understand yourself, your kids, and your family in a whole new way. In this episode of The Most Important Thing , we translate insights fro...
Sept. 22, 2025
TMIT 28 : How We Divide, Conquer, and Connect – The Shared Operating System Behind Our Marriage
Every couple has to navigate how to divide responsibilities, whether it’s managing groceries, handling finances, or aligning on long-term goals. For us, the breakthrough happened when we shifted away from addressing everythin...
Sept. 14, 2025
TMIT 27: Parenting Gurus and the Business of Anxiety
TMIT 27: Parenting Gurus and the Business of Anxiety This week, we explore a topic that hits close to home and raises big questions: the booming industry of parenting advice and how it’s built on the back of your anxiety. But...
Sept. 8, 2025
TMIT 26: Sometimes Adults Suck – Leading Our Kids Through Conflict With Grownups
🎙️ TMIT 26: Sometimes kids run into conflict with other kids. But sometimes kids run into conflict with grownups—teachers, coaches, camp counselors, even random adults in the community. And when that happens, most of us as pa...
Sept. 1, 2025
TMIT 25: Culture Eats Parenting for Breakfast
TMIT 25 🎙: This week we’re talking about the difference between parenting and building family culture, using a framework from Scaling People by Claire Hughes Johnson. Parenting is a lot like management—it creates stability th...
Aug. 25, 2025
TMIT 24: How to Build a Dopamine Moat Around Your Family
TMIT 24🎙️: From sugar crashes to screen-time meltdowns—what’s really going on in our kids’ brains? In this episode, we unpack dopamine: the energy juice that fuels motivation (and sometimes chaos). We explore how to build a “...
Aug. 21, 2025
TMIT Teammates #4: Celebrating Girlhood with Tween Magazine Founder Mary Flenner
What happens when your 10-year-old asks for a magazine and you realize there is not a single one you feel good about handing her? That is the moment Mary Flenner faced, and it led to Tween Magazine. Mary is a mom of three gir...
Aug. 18, 2025
TMIT 01: Family Meetings (Re-Release)
Family Meetings (Re-Release) TMIT 01 🎙️: Our very first episode, now with video! (Spotify and YouTube only) “What works about the family meeting is that it’s a regularly scheduled time to draw attention to specific behaviors....
Aug. 11, 2025
TMIT 23: Why We Started The Most Important Thing (The Backstory Episode)
Why We Started The Most Important Thing (The Backstory Episode) TMIT 23 🎙️ Every journey has a beginning, and this is ours. We recorded this episode a few days after 01 Family Meetings . We didn’t release it at the time becau...
Aug. 3, 2025
TMIT 22: Turning Family Vacations into Family Adventures
Turning Family Vacations into Family Adventures TMIT 22 🎙️ What if your next family trip could be more than just a change of scenery? In this episode, we’re talking about how to transform a typical family vacation into a true...
July 31, 2025
TMIT 21: Seeing & Being Seen
Show Notes – Episode 21: Seeing & Being Seen In this final episode on the Wholehearted Parenting Manifesto, we talk about what it means to truly see and be seen. “I will not teach or love or show you anything perfectly, but I...